27 October, Marco Serra helps sharpen the knowledge of semi-permanent and permanent wave system, to create new volumes in line with the customer’s hairstyle.
26, 27 October, E "Fashion changes, elegance remains" Coco Chanel. Colors, shapes and tastes have changed, we are always looking for something new. Alessio Martelli and Alessandra Baratella help recall the beauty and harmony of icons stars from the past.
From the 23rd to 25th of October, in a scenery of profound economic and competitive transformation, at the Flower Hairstyle Show (the springboard for new fashion trends) Giuseppe Loria presents the eMotion Collection signed by Selective Professional.
19, 21, With the IP Momas group, Giuseppe Loria and Alessio Martelli present the latest trends of the eMotion Collection. Three new color techniques and 3 new cuts to be introduced in the hair salons.
At Tricobiotos Academy, Selective Professional stylists present the latest seasonal cuts to the Modesto’s group: a thorough study of these new cutting techniques to be proposed to customers in accordance with facial features, for a unique and personalized service.